RESET YOUR CULTURE FOR THE NEXT-NORMAL WORLD TALK:

Fifth Question: What is the single most important consideration in driving company culture change?
One of the most important considerations is leadership commitment and support. If company leaders are not fully behind the change and do not model the desired behaviors, it can be very difficult to get employees to embrace the new culture. Therefore, it is essential for change leaders to gain an executive sponsor with enough clout and a willingness to actively promote the culture change program as it is being executed.

It is essential for change leaders to gain an executive sponsor with enough clout …
– James M. Kerr